Skip to main content

Trusted by 50+ Australian businesses since 2014 — websites, web apps & technical support built by developers, not sales reps.

Our products

Software we build and sell — not just for clients.

Alongside client projects, we build and run our own products. Same team, same engineering standard — and we use them ourselves before we ask anyone else to.

The line-up

Five products, built in-house.

Three are live and in use today. Two are in active development — tell us if you want early access.

Live now

WebSEO

Automated SEO for WordPress. Rewrites titles and descriptions, fixes broken links, manages structured data — daily, on autopilot.

Visit WebSEO →

Live now

Waitloop

Shopify app that captures pre-order requests the moment a product goes out of stock, so merchants never lose the sale.

Visit Waitloop →

Live now

Rasoibox

POS, online ordering, and kitchen management built for food businesses — subscriptions, delivery, and fulfilment in one system.

Read the Rasoibox case study →

Coming soon

Duewell

Task management built for small teams — boards, deadlines, and accountability without the enterprise bloat.

Get notified when it launches →

Coming soon

Handzy

Volunteer coordination for community groups and nonprofits — shift scheduling, hour tracking, and communication in one place.

Get notified when it launches →

Ready to get your website doing real work?

Tell us what’s broken, what you want to improve, or what you want to build. We reply within one business day with a clear next step — a fix quote, a sprint quote, a project quote, or a “we’re not the right fit” answer.

Australian-based team

Direct work — no account managers

Fixed-price quotes in writing

Reply within 1 business day

Why does it matter that this software is built in-house?

Because the same team that builds client work also builds and runs these products, and we use them ourselves before asking anyone else to. That means the engineering standard is the one we apply to our own systems, not a side project handed to someone else.

It also means the software built here is maintained by the people who wrote it. If you use one of our products and something needs changing, you’re talking to developers rather than an account manager.

What’s live now and what’s still coming

Three products are live and in use today. WebSEO handles automated SEO for WordPress — rewriting titles and descriptions, fixing broken links and managing structured data daily. Waitloop is a Shopify app that captures pre-order requests the moment a product goes out of stock. Rasoibox combines POS, online ordering and kitchen management for food businesses, including subscriptions, delivery and fulfilment.

Two are in active development: Duewell for small-team task management, and Handzy for volunteer coordination — shift scheduling, hour tracking and communication for community groups and nonprofits. If either sounds like what you need, ask about early access.

Product, or something built for you?

If none of the five fits, that’s a normal conversation to have. Tell us what’s broken, what you want to improve, or what you want to build, and we’ll come back within one business day with a clear next step — a fix quote, a sprint quote, a project quote, or an honest “we’re not the right fit”.

Quotes are fixed-price and in writing, and the work is done directly by the team, with no account managers in between.